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The Smart Minds Approach 

With Smart Minds we help companies to grow,  by connecting business, people and technology. For this we make use of the Smart Minds Approach, a cyclic approach where we guide companies through 4 phases:
Assess, Prototype, Evaluate and Amplify
 

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Our services
 

We focus on 3 key domains: Business, People and Technology 

  • Business

    • Company assesment and (digital) marketing maturity

    • Business model and activities/services 

    • Customer segmentation

    • Campaign marketing prototyping 

    • (Geographical) expansion & competitive mapping 
       

  • People 

    • Competency mapping 

    • OKR management 

    • Roles & responsibilities

    • Digital (marketing ) skills training
       

  • Technology ā€‹

    • Marketing tools

    • Ad tech

Want to know more?

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